Tuesday, April 7, 2020

Yeah, but...it's still a Discover Card....

...which means the people who made this commercial know that after thirty-four years, their product is still viewed as the Brand X of credit cards, the item that is sheepishly pulled from wallets and purses and apologetically offered to cashiers all over the world by people who aspire to possessing a card that doesn't get wrinkled noses and condescending looks in response.

I had a Discover Card once- when I was just out of college.  Which is the time when it's ok to have a Discover Card.

I'll give Discover some credit, though- before it was introduced waaaayyyy back in the 1980s (come to think of it, I must have been one of the first people to even get one) there was no such thing as a No-Fee Credit Card.  Discover deserves credit (no pun intended) for forcing the Big Boys on the Block to offer one themselves.  But the thing is.....they did.  All of them.  I've had an American Express and a Visa card.  I've never paid a fee for either.  Yes, I know that they both have Extra Special Cards that give bonus points for travel and exclusive entry into airport clubs or whatever, but 99.9 percent of us don't care about that stuff and find the regular cards just fine.  Which means that the only reason why anyone would want a Discover Card kind of went away a long time ago.

So, um...thanks, Discover, for forcing open the doors of Mastercard, Visa, and American Express.  Decades ago.  I suppose you're the reason I have those cards today.  But now you have to find another way to convince me that I should carry a Discover Card.  These obnoxious, headache-inducing, insulting commercials sure don't cut it.

No comments:

Post a Comment