Sunday, January 7, 2024

This SoFi commercial with Justin Herbert certainly deserves to be red-flagged...


...I mean...if you believe that Shaq buys car insurance from The General and Joe Namath is excited about BS "insurance" to add to his Medicare, maybe this ad works for you, but seriously....

Justin Herbert signed a four-year, $27 million dollar rookie contract with the San Diego Chargers in 2020.  In 2023 he signed a five-year extension for just over $260 million- about $52 million per year. $200 million of that is guaranteed.   In 2025 his salary will be one hundred million dollars.  His estimated net worth is currently $25 million.  But in one version of this ad, he holds up his phone to reveal that he has a whopping $37,000 in his SoFi account.  I know he was complaining about high fees, but come on!

But again...if you think that Patrick Mahomes is concerned about his insurance rates, or Samuel L. Jackson is super-interested in getting the very most out of his credit card rewards points, you are probably exactly the kind of consumer who buys into someone like Justin Herbert being "frustrated" with bank fees.  So go for it, I guess.  Being a Boomer, I like brick-and-mortar banks myself.  And maybe I'm smarter with my money than this guy- I'm no multimillionaire quarterback, but I've got more than $37,000 in MY bank account. 

1 comment:

  1. This reminds me of Derek Jeter shilling for Subway. As if a multi-gazillionare like him would be caught dead at a Subway much less eating their crappy low-rent sandwiches with the sliced molecule thin unappetizing been-sitting-out-too-long brown colored roast beef. Even most homeless people wouldn't want Subway.