That should be the final line of this ridiculously maudlin, overproduced ad for ridiculously overpriced, overproduced dead chicken parts.
Kentucky Fried Chicken was the brainchild of a guy who had a vision/dream of making tons of money selling, well, fried chicken to the masses. He worked very hard to get the spices just right and was "obsessed" (I guess, I mean I'm just using the tagline in this ad) with quality control because he was the face of the company after all. When I was a kid and I was treated maybe once a year or so to Kentucky Fried Chicken, I thought it was the best food in the whole world and I imagined that when I was a grownup and could eat whatever I wanted I would consume it all the time.
Thing is, KFC's decline in quality in the 21st century is a very well-known, off-repeated story. I haven't eaten it in at least twenty years, but from what I've heard the chicken is now blander (less fatty, less distinct in taste,) the sides are also dull, stores are notoriously lacking in cleanliness, and the overall value is really lacking. Yet the prices are extremely high (Kentucky Fried Chicken was ALWAYS an expensive choice for fast food, but when it was known for being tasty that was ok) for smaller, drier pieces that look nothing like the ones seen on TV.
Simply put, if all this guff about the Colonel is true, he'd probably be ashamed of what has become of his franchise. Unless KFC is going to pump billions of dollars into restoring the company to it's former glory, these ads are kind of a slap in the face. Who cares if Colonel Sanders was "obsessed" with quality? The guy has been dead since 1980, and the people who have been carrying out his "mission" dropped the ball decades ago and don't seem any more interested in bringing my childhood back than anyone else. Give me a break.
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