You know, if you want my business maybe DON'T launch a series of ads telling me that Entrepreneurs are "built different," as if you are of a Superior Line to us 9-5 Lessars.
Because in the end, it's our money- gained from 9 to 5 jobs- that you're grubbing for, depend on, and simply cannot survive without. So maybe get out of my face with this "we're built different" BS. Frankly, I don't give a damn if your Quirky Little Shop That's Been Your Dream Ever Since You Figured You Were Too Good For The Grind survives or not. I don't give a damn how hard you think you work, or how hard you actually do work. No matter WHAT you are offering the public, it is definitely NOT unique to your business and I absolutely guarantee I can get it somewhere else. Maybe the quality won't be as good, but it will be cheaper. Maybe the quality will be better, it will just be more expensive. Maybe it will be equal in all respects except that can get it faster from someone else.
Or maybe, just maybe, I can get it from someone who isn't going to assault me with a bragging "We're Just Better Than You" ad campaign "explaining" why self-styled Entrepreneurs are "Just Built Differently" from this career 9-to-5er who, sorry, doesn't owe you one damn thing including money.
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