These cookies were a product of the insane 1990s trend of stripping fat from snack foods and replacing it with something about 200 times more addictive and deadly- sugar. So there is something especially disturbing about ads featuring crowds of fat women frantically hounding a company for more of that sweet, sweet sugar they think they can consume unlimited amounts of because, after all, it's non-fat.
Thankfully the no-fat craze died a fairly quick death. Unfortunately, it was not quick enough to prevent millions from becoming addicted to sugar and low-or-no fat, high sugar "healthy" products like yogurt and cereal and granola bars. The women in these ads are fat- by 1990s standards. They are slightly overweight by modern standards. Snackwells are gone, but the problem they helped create is the No. 1 health issue in the Western World. Thanks for nothing, American Snack Food Industry.