Thursday, February 1, 2024

From the archives of Ads That Didn't Age Well: Remember Snackwell Cookies?


These cookies were a product of the insane 1990s trend of stripping fat from snack foods and replacing it with something about 200 times more addictive and deadly- sugar.  So there is something especially disturbing about ads featuring crowds of fat women frantically hounding a company for more of that sweet, sweet sugar they think they can consume unlimited amounts of because, after all, it's non-fat.  

Thankfully the no-fat craze died a fairly quick death.  Unfortunately, it was not quick enough to prevent millions from becoming addicted to sugar and low-or-no fat, high sugar "healthy" products like yogurt and cereal and granola bars.  The women in these ads are fat- by 1990s standards.  They are slightly overweight by modern standards.  Snackwells are gone, but the problem they helped create is the No. 1 health issue in the Western World.  Thanks for nothing, American Snack Food Industry. 

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