Thursday, February 8, 2024

That time of year again- more fun with Liberty Tax


Here we get the heartwarming, totally relatable story of a woman who was already the owner/operator of two franchise locations of some business doing something and who was so successful at her career that she decided to wander into a just-opened Liberty Tax office and apply for a job during the busy tax season.*

She goes on to tell us that she really learned a lot during her time at Liberty Tax- not so much about preparing taxes, but about the business of selling the public on the idea of getting someone else to prepare its taxes.  She doesn't tell us so, but it involves lots of big blue banners promising rapid refunds and deep discounts if you accept the most expensive "service" - never mind that nobody in their right mind with any kind of complicated tax situation would hire a company that opens offices in abandoned stores or any other empty space on a month-to-month basis, 99 percent of said offices vanishing after April 15 of each year.  We also don't see anyone dressed in a Statue of Liberty costume waving a WE PREPARE TAXES REAL CHEAP FREE COOKIES FOR THE KIDS sign out front.  Nope- just a dignified-looking woman pressing buttons on a keyboard and smiling at the sucker who came in thinking that they were going to get their taxes done quickly and correctly and maybe get a free cookie on the side.

Eventually, this woman opened her own Liberty Tax franchise, which concludes her awesome story of success with Liberty Tax, I guess.  It also concludes this post, but don't worry, I'm not done with Liberty Tax quite yet.  There's plenty of snark left to be mined beyond this woman's story.  

*seriously, how successful was this woman's business if getting into Liberty Tax was a step up?  Come clean, lady- you were a "franchisee" in HerbaLife, right?  Or Amway?  Or DoTerra?  Was it Mary Kay?  You can tell me.  I won't share it with anyone beyond this blog- and very, very few people read this blog. 

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