Friday, July 1, 2022

What's next, Insomnia Coffee? Paper Cups and LIDS?


I'm posting on this completely inoffensive commercial for two reasons:

First, I just came back from a week in Ireland, Wales and England and visited Insomnia Coffee several times and found each one a clean, well-maintained, attractive shop with decently-priced food (I had a very nice cheese panini and fudge brownie in Dublin- hey, I was on vacation, which meant that every day was a cheat day) and polite, efficient staff.   The coffee is much better than Starbucks, though that's not saying so very much- everyone who takes their coffee black knows that Starbucks is more of a last resort than a first choice, unless you care more about your cup being hot for three hours than how the coffee actually tastes.  For taste, it's Dunkin Donuts, McDonald's, and then Every Other Place in a distant third.  

(Except that 7-11 Coffee is even worse than Starbucks, for the opposite reason:  If Starbucks is too bitter and excessively hot, 7-11 is too weak and never hot enough.  Ok rant over, back to praising Insomnia Coffee.  I'm entitled to use this space as a Shout Out now and then, right?)

Second, I thought this ad was funny in its presentation of a Drive Thru as some kind of amazing Game Changer in the world of retail, probably because I live in the United States where pretty much every food establishment catering to people in a hurry already had Drive Thrus before 2020 and the outliers are scrambling to catch up now.  Where these things rare in the UK before the Pandemic that Shall Not Be Mentioned?  

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