Sunday, June 28, 2015
This still looks better than "Spy"
Sometimes, no matter how long a commercial is, there's just one scene that jumps out and sticks with me. Sometimes I can't get past that one scene, and it becomes the only thing I comment on. This is one of those commercials.
I really don't care about the "haha isn't this funny it kind of looks like a Lifetime Movie trailer" bit- it's been done before, it's old, it's stale, and it can just go away now. There's nothing especially clever about disguising an ad as something else, and there's certainly nothing clever about this version.
But here's the part that really rankles- the narrator is talking about "new beginnings," inferring that it's time for someone- the scruffy suburban jackass drooling over the Audi- to get himself a new car. Scruffy Suburban Jackass is so determined to get himself one of these sweet Audis that he's got a FOR SALE sign on what is obviously a brand new BMW.
Oh yes, we can so relate, Audi. It's so easy for this particular reviewer to relate that I hope if someone like Scruffy Suburban Jackass actually exists in real life, and if he actually manages to sell his showroom-gleaming BMW (another impulse purchase) by sticking a FOR SALE sign on the windshield (instead of, oh, I don't know, taking it to an Audi dealer as a trade-in,) he eventually grows up and stops being such a stupid, impulsive, dissatisfied idiot when it comes to his gilded yet oddly pointless life. Or that he bursts into flames for absolutely no reason. Either would be fine with me.