Thursday, January 1, 2026

Makes sense to start the year with a deeply depressing Royal Kingdom Ad

 


The couple in this ad used to have a cool tradition- they'd get together and have a game night, playing simple board games while probably having nice conversations, basically using the game as nothing more than the foundation for the evening, the prop that makes the evening happen.

But one day the guy got severely addicted to an expensive, gambling-adjacent, brain cell-destroying smart phone game and decided that playing that game was all that mattered- so much so that none of the board games he and the girl used to play are not only unnecessary, but actually offensive to his eyes and must cease to contaminate Game Night. 

After all, Royal Kingdom is sponsored by all the usual suspects- LeBron James, Kevin Hart, Jimmy Fallon- who have no other incentive other than to pitch us another way to lose our money.  So it MUST be fun and certainly a better investment in time than silly board games and the conversations they encourage.

In real life, it would be nice to believe that the girl is deeply offended and saddened at the idea of replacing board game night with the two of them sitting in separate chairs staring at their individual phones playing another stupid game that literally vacuums money out of their pockets as they "progress."  She might as what the point of him even coming over to her house if they aren't going to interact in any way beyond her answering the door and letting him in (oh wait, she doesn't even have to do that.)  Because it's 2025, she's hooked after three seconds of looking at a screen because oh look it's got blinking lights so it's Uber Entertaining.  Man I'm glad I'm old.

And on this sad note, we begin 2025.  I am not optimistic.

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