Wednesday, April 16, 2014
Stupid, Sexist Garbage and DirecTV: Perfect Together
Ok, does anyone else think that it's more than a little creepy and weird to see a commercial featuring two men being served by an actual female puppet in a commercial in the year 2014?
And I thought the whole "TV Genie" bit, with the scantily-clad slave-girl type recording, storing and playing your favorite shows on demand (as she drapes herself across the set) was bizarrely sexist. This takes it to a whole new level of bad- this guy's girlfriend/wife doesn't just act like a puppet, chirping brainless pleasantries while serving up lemonade to the Two Males In The House-- she's actually being controlled with wires. I'm sure her puppet master-errr, husband- is very nice and all, but this doesn't change the fact that she's a fricking puppet being controlled by wires.
And her only function in this ad is, again, to provide drinks for The Guys as they discuss the new DirecTV setup. Maybe I should be grateful that this is her only function in the ad. I don't think I really want to see what happens when there's no company and Master and Puppet are alone. Maybe I should give a little credit to the fact that the punchline seems to be "don't call wires weird, because my girl has them and we don't want to hurt her feelings," but sorry, no- I'm not getting past the fact that this guy has a disgustingly-thin mannequin handmaiden who comes- umm, running- with drinks when The Guy has a friend over. Sick.