Thursday, June 16, 2016
What Nissan thinks of pedestrians
Ugh, all this smug jackass wants to do is get around town while exercising his god-given right to drive 50 MPH in 25 MPH zones, and what happens? Idiot criminal pedestrians keep "popping up," forcing him to actually pay attention (sort of) to his surroundings because Nissan hasn't invented Automatic Swerve To Hit Something Else technology. Stupid pedestrians!
(Oh, and Stupid Bicyclist! Where the hell do you get off being on MY road with your stupid non-polluting vehicle?)
(I like the way Nissan equates pedestrians as random, one-dimensional cardboard objects and not human beings- wouldn't want to hurt the feelings of anyone out there who might sometimes be troubled at the idea of speeding through city streets with all us stupid walkers about- hey, relax drivers! This isn't about hurting anyone- it's about avoiding injury to your shiny car!)
I also like the way the first cardboard cutout is of a pedestrian looking at her cell phone- the message her is obviously "you need this technology because walkers are dangerous morons who aren't paying attention and will walk right in front of your Superior Mode of Transportation if they think they can get away with it." Full disclosure: I'm a walker, and I see plenty of distracted walking like this. But you know what? No walker is ever going to kill anyone by bumping into them while staring at their phones. Distracted drivers (and speeders, like the a-hole in this commercial obviously is) kill people ALL THE FREAKING TIME. So don't even get me started here, Nissan.
Meanwhile, the guy in this ad only brakes at the end, when a truly horrific accident which no doubt resulted in multiple deaths and injuries pops up in front of his car. He responds with a self-satisfied "its no big deal because it isn't me" sigh, a smug smile, and a "we're better than those dead people" glance at his companion. In keeping with the entire theme of the ad- the world around you and your car is a real pain in the butt, constantly threatening its paint job and your Very Important Schedule. As a pedestrian and a human being, I can only respond F--- you, Nissan!