Friday, March 6, 2020

Principal Financial Group "Dream Car" really hits home for me



So here we've got a retired-at-55 grandpa ready to spend a chunk of his investments on a ridiculous ego boost in the form of a stupid sports car.  Because there aren't any grandchildren who maybe need help with college, or any charities, and his wife isn't interested in taking ANOTHER cruise or trip to Europe, I guess.  Nope, Grandpa has found his dream car and it's his money and if you think this is a heartwarming story designed to pull at the heartstrings, well, you ain't seen nothing yet.

His ne'er-do-well son shows up with a granddaughter in tow and dumps a gigantic wet blanket on Grandpa's plans-- Son "needs" to take a new job far, far away and Granddaughter needs to finish her senior year at college, so.....it sure would be great if Grandpa and Grandma agreed to let her stay with them.

No pressure, though....take your time in making this "decision," grandpa.  Meanwhile, granddaughter is sitting right there, to remind you that her college career depends on that decision.  If you say no it's totally on you, NOT her dad.  So what's it going to be, grandpa?

Grandpa naturally takes in granddaughter, stepping into the role that his son is eager to abandon.  Which seems to mean that the Dream Car is off.   Why?  We'll get back to that.

This is starting to get uncomfortably familiar, and I'm starting to get triggered by the whole thing.  I'm moving on.

Grandpa bonds with daughter in the few seconds of this ad which is actually really enjoyable to watch.  Granddaughter isn't being demanding- we don't see her sneaking boyfriends into the house, or smoking pot without sharing, or throwing parties in the living room.  In other words, we don't see her acting like an entitled douchenozzle like, for instance, her Dad.  And grandpa seems to actually like having her around.  It's hard to imagine grandpa dumping his granddaughter on a relative the moment she becomes inconvenient.

And at the end, Grandpa visits his Principal Financial Group money man and works out a way to buy granddaughter her own car.  And now I'm really ticked, because....

....If Grandpa was ready to buy a $40,000 sports car before Granddaughter shows up, but now needs to move things around with his retirement portfolio to pull off the purchase of a much more modest car for his granddaughter, I have to believe that granddaughter arrived at his doorstep with no financial support from Dad.  Dad didn't just leave his daughter with grandma and grandpa-- he also left them with all the bills that go along with taking care of daughter.  I heard Dad ask if Daughter could stay with Grandpa and Grandma- I didn't hear him ask them to take on the entire financial burden of raising her for the next year.

 Did I forget to call Dad an entitled douchenozzle?  No?  Well, then let me add grifter to that description.  Dad thinks that parents who can afford to pay the bills of their children ought to do just that because....well, because it's much more convenient that way, and being responsible and paying your own way is lame, and suggesting that you should do so is being toxic.

So granddaughter was a year away from graduating, but Dad has this opportunity out of state, so it's only Right and Natural that Grandpa and Grandma step in and pick up the slack.  They've got the money, after all.  They don't need Dad's.  And they are happy to do it.

Maybe they are.  But here's a little "toxic" reality check, Dad:  every dime you spend on yourself while your parents are dipping into their retirement fund to pay for your daughter is THEFT.  Every latte.  Every beer after work.  Every weekend with the guys or with the wife.  Every.  Single. Time. You buy something for yourself, you are stealing from your parents.  Because no matter how much grandpa and grandma love that granddaughter, no matter how "happy" they are to provide for her, nothing can change the fact that they are using money they worked hard for and are spending it not on themselves and their own responsibilities, but on you and Yours.

Ok, I'm done being triggered now.  I'm going to go back to reading the YouTube comments about how heartwarming and sweet this all is, and wondering if Dad gets over his serious bout of Entitlement and starts sending some cash to Grandpa and Grandma for doing the job HE SIGNED UP FOR.


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