Saturday, July 16, 2016
Um, it's a sales event. That was easy, Audi
Seriously, Audi, if you think that producing a car that can distract people away from the beach makes that car a "Force of Nature," you must also think that cell phones are a "Force of Nature." Because every year I spent a week at the beach and see thousands of people ignoring beautiful sand and water (and their kids) in order to stare at their stupid phones. In fact, I regularly see people trip and fall, or bump into each other, or nearly get hit by cars on the boardwalk, because they can't take their eyes off those phones.
So, sorry. Being able to distract people doesn't make Audi a "Force of Nature." It makes it what it already was- a ridiculously expensive toy for the One Percent to use to remind the other people on the road that there's a One Percent that can afford to buy Audis- and we aren't among them.