Sunday, December 6, 2020

Lincoln Presents: The Worst Woman on the Planet

There's a whole series of Lincoln commercials featuring this horrible woman and they all have the same storyline:  She drives her $100,000 car up to her multi-million dollar suburban mansion, opens the door, sees something mildly irritating, sighs in despair, and runs back to the perfect world of her $100,000 car.

I'm sorry, but seriously- what the hell?  We've seen this woman horrified at finding her parents in her living room, her husband playing with her kids, and now her kids playing in an inflatable snow globe which (gasp, horrors!) knocks over a few ridiculous trinkets on the (no doubt imported) coffee table in her Just-For-Show-Don't-Touch-Anything "living room."  And she never reacts any differently:  horrified at seeing people she feels like she should recognize for some reason doing something other than sitting like porcelain figurines in a china cabinet, she turns right around and seeks the shelter of her One True Love:  Whichever version of Lincoln she happens to own THIS Christmas.

This woman has zero to complain about in her life, so the sight of other people enjoying themselves in HER house will have to suffice as a reason to have a minor nervous breakdown and a case of the vapors that only her Lincoln truly understands.  And she can use it's Bluetooth to call the Au Pair and ask why she isn't supervising those kids (only to find out that Au Pair had just stepped into the kitchen for a moment to baste the capons and open the wine to let it breathe.) 

I don't say this very often unironically, but:  check out the Comment section.  You know your commercial is bad when the great majority of YouTube commenters agree with my cynical, nasty take on your ad, Lincoln.  This woman is gross.  Her attitude is gross.  You're gross.  I'd say you are really giving Lexus and Audi a run for their money, but you'd probably take it as a compliment.  

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