Saturday, June 21, 2014
Another "Mom's the only one who knows how to use these things" Bounty Paper Towels Commercial
Yeah, this is cute and pretty true-to-life and innocent and all that, but I still don't quite get why Big Brother isn't Big Enough to grab a few paper towels and wipe up the mess he created. I mean, what happened to Big Brother while Mommy was giving her usual empty-headed "this is my life as a Mommy this is what I wanted in life yes it really really is" little smile as she lovingly cleans up the spill? He just vanishes- why? Why can't we see HIM cleaning it up? Is it because Guys Just Don't Do Stuff Like That?
I mean, isn't the point of this ad to convince us that Bounty Paper Towels are the very best tool for cleaning up liquid messes? Wouldn't that point be sold just as effectively if we saw Mommy's First Born doing the cleaning (he looks more than old enough to handle the extremely technical job of applying a paper towel to a spill?) Or would that just cause heads to explode over in TV land?