Saturday, March 12, 2011

Put thought into your ads? No Way!



Benjamin Franklin was the first US Postmaster General, and one of the originators of the very IDEA of a United States Postal Service. I can only imagine what he'd think of this latest ad campaign for his brainchild- a witless doofus in short pants plays Bad Pun Roulette with equally witless office drones who apparently have nothing better do than to stop in their tracks and engage in witless banter with him.

There's so little to say about this garbage. It shouldn't be so hard to understand the basic premise- that the USPS wants you to use flat rate boxes to ship anything of any weight up to 70 lbs for the "same low price." Doesn't matter if it's a bouquet of tissue flowers or a bowling ball- "if it fits, it ships." Simple enough. Message received.

But apparently because all commercials these days have to include incredibly lame jokes in order to get approved by the Boys on the Board, we get "No Weigh?" bleated roughly half a dozen times in just a few seconds by everyone who works in this office. Just in case, I guess. As in- Just in Case pretty much everyone watching tv when this ad airs is a drooling, clueless dunce?

Or maybe this ad was created to provide some balance to the "Have you looked at your bill yet?" asshattery provided by Comcast. As in, "you think you hate those Comcast people? Well, check out THESE morons!"

In any case- remember this rubbish the next time a rate hike is announced. Hey, these actors aren't free, you know. They just should be.

1 comment:

  1. Great. Another mystery to solve; this one is "Why do ad-men think that average people are idiots?"

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