Saturday, November 8, 2014
Amazon, Amazon's Not-Kindle, and Dishonest Advertising
Most commerials are deceitful in one way or another, usually engaging in dishonesty through omission. But this ad contains an outright LIE. Two of them. Did you hear both?
1. "With a free month of Amazon Prime for new members, you'll get unlimited streaming of more than 40,000 movie and tv episodes...." um, no you won't. First, you can't logically put the number "40,000" and "unlimited" in the same sentence. Second, it's not possible to stream 40,000 tv and/or movie episodes in one month- what the ad is really saying is "you can go back and watch up to 40,000 pieces of crap on your phone IF, when the free month is over, you subscribe to the service."
2. "You have a lot to do." Um, no you don't. If you had "a lot to do," you wouldn't have time to turn your brain into warm, mushy pudding watching crap on a tiny screen. And no, I don't count watching tv as "doing" something, sorry.
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Again, I reiterate my suggestion that most ads should simply be a close-up of the product while drugged-out sounding drones tonelessly chant "pretty-prettty, shiny-shiny" for thirty seconds.ReplyDelete