Saturday, June 14, 2014
DirecTV ramps up the Sexism. Anyone want to defend this?
Maybe someone over at DirecTV reads my blog? Or (more likely) someone over there noticed the YouTube comments?
Either way- maybe someone who gave the thumbs-up to this ridiculous, disgusting, insulting ad campaign saw that there are actually a few people who DON'T find it a blatantly sexist farce and figured "ok, let's see if it's possible to get EVERYONE angry."
Because there's got to be a reason for this ad, which features a deeply insecure puppet-wife stripping and dancing for her guy and begging for affirmation. "Am I pretty? How about if I dance like this? How about now?" Ugh.
And the guy just sitting on the bed isn't just dealing with his partner's desperation. He's enjoying it. Please.
Come on, DirecTV. You aren't pushing the envelope anymore. You have decided that grossing out your audience is better than being ignored by it, and that you'd rather have us hate your company than be indifferent to it. Mission Accomplished.
Anyone out there STILL think these are just innocent, goofy little nuggets of inoffensive dumb? Because I'm sure they can get worse. And I'm sure they will. Just keep defending this crap. Just keep telling me to "lighten up," or explain how DirecTV is advertised exclusively to men (and of course all men just love ads which objectify women as sex toys.) Go ahead, tell me this is "just a commercial" and I need to get a life. Because I'm pretty sure DirecTV isn't going to stop serving up this increasingly bizarre garbage until the most chauvinistic cretins out there finally respond with "oh wait-- that's a bit over the top, even for me."